Collection: Elroel

Elroel is a Korean cosmetic brand renowned by Korean makeup artist Yoo Yang-hee, it combines the expertise of a professional makeup artist with innovative, easy-to-use products, blending K-beauty traditions with advanced technology. Elroel's name is an acronym for "ELegant ROmantic Elle," reflecting its goal to empower women who want to accentuate their inherent beauty rather than mask it.